The platform

Built to understand AI visibility. Not just monitor it.

Standard GEO tools don’t go deep enough, so we built our own.

See what sits behind your visibility

Get the headline view or go deep into the insights and diagnosis.

  • Overview

    CMO-friendly summaries

    Visibility, competitive rank and brand perception on one screen.

    The monthly report heading above six headline metric cards: visibility, average mention position, competitive rank, AI share of voice, sentiment and AI Brand Health Score

  • Visibility

    Find the gaps

    Visibility broken down by your products, audiences, use cases and more.

    Table of every message with its category, rating, visibility score, priority and top three competitors
    Headline visibility score with the top three competitors

  • Commercial weighting

    Not every gap matters equally

    Our commercial weighting highlights the gaps that matter most.

    Table of mortgage products, each with a rating, visibility score and commercial priority

  • Competitors

    See where competitors are winning

    Pinpoint exactly where competitors are beating you.

    Competitor ranking table listing the brand in first position followed by its competitors and their scores

  • Sentiment

    See how AI frames your brand

    See the positive and negative themes shaping how AI frames your brand.

    Top five positive drivers and top five negative drivers of brand sentiment

  • Brand integrity

    Check AI has understood you

    See how accurately AI understands and differentiates your brand.

    Authority and trust score pillars, each showing the brand’s position on a five-point scale
    AI Brand Health Score out of 100

  • Signals

    Trace the signals behind the answers

    See the sources and content types shaping your visibility and category.

    Top influencing domains with their average mentions and the AI platforms citing them
    Signal breakdown by page type, shown as a ring chart

  • PR

    Turn gaps into PR priorities

    Link your biggest gaps to the messages, sources and content types that matter most.

    The top five pages and the top five messages with the biggest visibility gaps, each with its share of the gap

In practice

From visibility gap to action

Our PR module turns your biggest commercial gaps into focused briefs for your PR teams.

  1. 01

    Start with the gap. Your most commercially important gaps.

  2. 02

    Understand what’s behind them. The signals, sources, publishers and content types.

  3. 03

    Pinpoint the opportunity. Target the most influential sources.

  4. 04

    Turn it into action. Focused briefs for PR, content and outreach.

Ten sources ranked by their share of the visibility gap, with source type, pages cited and the AI platforms citing them
Overall visibility gap and source concentration, with how the gap breaks down by source and content type
The top five pages with the biggest visibility gaps
The top five messages with the biggest visibility gaps

The platform goes deep. Our consultants take it further.

Our platform does the analytical heavy lifting. Our consultants interpret what matters, understand why and turn that intelligence into clear strategy and action plans for your teams.

Measure

600-800prompts
A bespoke measurement framework and prompt taxonomy built around your products, audiences and use cases, with commercial weighting to reflect your business priorities.

Diagnose

Whynot just what
We use the platform to uncover the gaps, patterns, competitors, messages and signals behind your performance, then interpret what matters and why.

Act

Briefsnot just charts
We turn that intelligence into clear strategic priorities, practical toolkits, frameworks and briefs for your PR, content, SEO, brand and web teams.
See how we measure, diagnose and act

04How we’re different

Measurement. Intelligence. Action. Built as one.

Most GEO platforms stop at analytics. Zebora combines bespoke prompts, intelligence and consultancy into one GEO system.

Standard GEO platformsZebora
AudienceAnalyst or SEO specialistCMO, strategist and analyst
PurposeMonitor and analyse AI visibilityUnderstand what matters to your business
Prompt approachAutomated or user selected promptsBespoke taxonomy built around your business
WeightingPrompt led scoringCommercial weighting around your business priorities
ReportingScores, prompts and topic level dataBusiness level intelligence
Brand insightsSentiment and perception analysisBrand understanding and differentiation
Signals & citationsSource and citation analysisSignals linked to commercial gaps and priorities
Competitive insightsCompetitor benchmarkingCompetitive gaps mapped across your business
ActionAutomated recommendations and workflowsConsultant led strategy and action based on your priorities and capabilities

Coming soon

Go even deeper with MCP

Soon your team will be able to connect directly to your Zebora data and dashboard through our MCP, for the moments when you want to go further than any dashboard can.

Ask in plain English
Question your data without building a report.
Grounded in your measurement
Answers come from your own Zebora data.
In the tools you already use
Connect from your team’s AI assistant.

Your AI assistant

  • Claude
  • ChatGPT
  • Gemini
  • Copilot
  • Perplexity
ZeboraMCP

Your Zebora data

  • Visibility
  • Competitors
  • Share of voice
  • Sentiment
  • Brand integrity
  • Signals

Go deeper on your own brand

Find out how Zebora could help your brand win in AI.

Book a strategy call